Black Friday started in the USA and now it has become normal among most UK retailers. When you have more items on sale rails than on the rest of the floor, there are a number of things you can do, however, rolling your eyes and blaming the increasingly unpredictable British weather shouldn’t be one of them. The only rolling going on should be you rolling up your sleeves and taking serious action. If you want to make more money from your stock, it’s time to start working in a different way. Please note that the comments below refer to a multilabel store however the logic applies to all mono brand stores. 1 KNOW YOUR NUMBERS In order to avoid discounting, you need to understand what you are selling each month: what are your best sellers and where are the problems in your shop? I spoke to a retailer recently who…
Black Friday … Cyber Monday … Como controlar las rebajas?
